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Apart from making billions of dollars, Google’s most important goal is to serve highly relevant search results to searchers. Thus, if searchers spend less than five seconds on a page before returning to the SERP, it’s a significant negative signal. However, for specific topics or keywords, searchers want instant answers to a chronic problem that doesn’t have straight-to-the-point answers. This is where creativity must take charge. Luckily, you can rely on visual and interactive elements on WordPress to keep your visitors longer on the page. If we’re going to use visual elements to keep visitors longer on the site, you want to understand why. Right? Understanding Dwell Time Should you even bother about increasing dwell time now? Frankly, dwell time doesn’t always matter. When should you pay attention? How does it influence your rankings? Ah, and what’s Dwell Time? It’s not Bounce Rate and not Time on Page. Knowing these things inform the types of visuals you’ll use on your … [Read more...] about How to Boost WordPress Site Dwell Time

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