Every business depends on its customers, without exceptions. So the question becomes, what type of customers will help your business flourish? The answer is quite simple. Your customer base can be divided into two broad categories. The ones who will buy your product only once under a promotion The ones who will sign-up and continue to be your regulars clients Most marketing efforts (like WordPress theme stores) are inclined at getting a customer to buy a theme or sign-up for the membership pack – usually with the help of attractive evergreen “one-time only” sales pitches. And they sure get the job done. With the right marketing pitch, marketers are able to achieve excellent conversion rates. Your marketing efforts should be equally focused on keeping your regulars happy. Why? Because, if your customers are happy doing business with you, they’ll surely come back to buy more of your product. At the end of the day, the happier you customer is, the more likely he is to keep … [Read more...] about 5+ Best Knowledge Base & Helpdesk WordPress Themes
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Beginner’s Guide to WordPress Database Management With phpMyAdmin
Are you looking for ways to manage the WordPress database but don’t know how to get started? WordPress is written using PHP as its scripting language and MySQL as its database management system. In order to use WordPress , you don’t really need to learn either of them. However, a very basic understanding of the two could help you troubleshoot problems as well as increase your knowledge of how WordPress works (behind the scenes) . In this article, we will explain how WordPress uses the database, including an intro to default WordPress database tables. We will also show you how to manage a WordPress database using phpMyAdmin, which will include creating database backups, optimizing the WordPress database, and more. This is a comprehensive guide on WordPress database management, so we have added a table of contents for easier navigation: What Is a Database, and How Does WordPress Use it? What Is phpMyAdmin? How to Access phpMyAdmin Understanding WordPress … [Read more...] about Beginner’s Guide to WordPress Database Management With phpMyAdmin
How GDPR Can Impact WordPress SEO Strategy
Anyone who has owned a WordPress site for a long time is likely to be aware of GDPR (General Data Protection Regulation). This legislation by the European Union is meant to keep people’s personal information private. The Act has been in effect since 2018, and the EU has collected more than $320,000,000 in fines from people who violate this policy. While there’s no doubt this law has protected many consumers, it can also affect SEO strategies. Keep reading to find out more about this. Why Is GDPR Vital? The GDPR protects the personal data of people living in European Union countries from exploitative organizations. These guidelines apply to any company that collects and processes personal information from EU residents. The law also extends to organizations outside the EU as long as they serve EU-based customers. This law aims to give consumers control over their data and change companies’ approach to data privacy. When you own a WordPress site, you may wonder whether this law … [Read more...] about How GDPR Can Impact WordPress SEO Strategy
How to Fix the 413 Request Entity Too Large Error in WordPress
Are you seeing the ‘413 Request Entity Too Large’ error in WordPress? This error usually occurs when you are trying to upload a theme or plugin file in WordPress. It means that the file is larger than the allowed maximum file upload limit on your website. In this article, we will show you how to easily fix the ‘413: Request Entity Too Large’ error in WordPress. What Causes WordPress 413 Request Entity Too Large Error? This error usually happens when you are trying to upload a file that exceeds the maximum file upload limit on your WordPress website . Your web server will fail to upload the file, and you will see the ‘413 Request Entity Too Large’ error message. Normally, most WordPress hosting companies have their servers configured so that WordPress users can easily upload large images and other media. However, sometimes this setting is not high enough to upload large theme or plugin files. The server configuration can also stop you from uploading large files to … [Read more...] about How to Fix the 413 Request Entity Too Large Error in WordPress
How to Change the Default Gravatar on WordPress (Easy Tutorial)
Do you want to change the default Gravatar on your WordPress site? If a visitor doesn’t have a Gravatar, then WordPress will show the same grey ‘mystery person’ by default. By replacing this stock picture with an image of your choice, you can brand your comments section and make it stand out. In this article, we will show you how to change the default Gravatar on WordPress. What Is a Default Gravatar and Why Change it? Gravatar stands for Globally Recognized Avatar. It’s a web service that allows people to create a profile and associate avatar images with their email address . All WordPress sites have built-in support for Gravatars and will automatically show the user’s avatar when they write posts on a multi-author WordPress blog or leave comments. If a user doesn’t have a Gravatar, then WordPress will show a default Gravatar instead. For most WordPress websites , this is a grey mystery person. You can change this default Gravatar to any other picture of your … [Read more...] about How to Change the Default Gravatar on WordPress (Easy Tutorial)