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Digital marketing has become invaluable and unavoidable for marketers. A rising number of people are looking for digital marketing tools. Since WordPress powers about half a billion websites, a considerable percentage of these people are marketers like you. The Google Trends data below would give you an idea about its demand. In this article, I will talk about ten plugins every WordPress site marketer should know. What aspects of digital marketing can you address with WordPress plugins? Before taking you right into the plugins list, allow me to cover some essential bases about digital marketing. Digital marketing is not just about posting and promoting content on social media. There are hundreds of aspects to it if not millions. Some of these are: Lead capture Search engine optimization Website visitor behavior observation Optimizing registration form Analytics Data visualization With the aspects covered, let us now begin the discussion I promised. … [Read more...] about 10 Digital Marketing WordPress Plugins for Success

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If you’re like me, you probably set aside a significant portion of your website’s budget for promotional activities. After all, the 80-20 rule says that 80 percent of our time and effort should be spent on promoting our content (hint: this is where YouTube WordPress plugins can help). Let’s say you spent 50 dollars on Facebook Ads to get people to visit your landing page or blog post. But somehow, the bounce rates are just too high! People seem leave even before they are halfway through the page! We’re not alone. In a world where digital content is produced at an explosive pace, it is difficult to get people’s attention. But there’s one holy grail that seem to get the attention of today’s folks – and that’s video content. With the right video content, your bounce rate decreases and people tend to spend more time on your site watching the video and eventually increase your conversions. When we include videos in our blog content, our readers are more likely to stick through and … [Read more...] about 10+ Best YouTube WordPress Plugins to Improve User Engagement

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Are you looking for the best Beaver Builder themes and templates? There are many WordPress themes and templates built specifically for Beaver Builder to help you quickly create professional websites. Using such a theme or template makes the process a lot faster without compromising on design. In this article, we will share some of the best Beaver Builder themes and templates that you can use. What is Beaver Builder? Beaver Builder is the best drag and drop WordPress page builder plugin on the market. It allows you to easily create beautiful websites and landing pages without writing any code. Using the point and click tools, you can create highly engaging designs with a live preview. You can customize every aspect of your layouts including custom headers, footers, sidebars, and widgets. By default, Beaver Builder comes with dozens of ready-made templates that you can use as a starter point. It works with any WordPress themes, but using Beaver Builder ready … [Read more...] about 26 Best Beaver Builder Themes and Templates

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We’re well into the new year which means it’s time to make good on your resolutions to do well for yourself and your business. If you’ve built your site from the ground up, have a good flow of traffic, and are now looking for WordPress monetization strategies, you’re in the right place. There is more; as we delve into different WordPress monetization strategies we’ll uncover a treasure trove of tips you can use to boost engagement on your site. As such, you can think of this post as a two-pronged approach to WordPress monetization. The first tip being it is important to use methods that align with your target audience. How else do you make the most of your WordPress monetization strategies? Another quick note: we focus on self-hosted WordPress blogs (WordPress.org) and not free WordPress.com blogs, as the latter ships with some limitations as far as monetization goes. If you’re a bit curious, wildly successful blogs include the likes of HuffPost (est. $14,000,000/month), … [Read more...] about Easy WordPress Monetization Strategies

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As you all know, WordPress is the preferred web design and blogging platform because of how flexible it is. With WordPress you can easily make your site search engine friendly, make it look nice and appeal directly to customers. A lot of this is made possible thanks to plugins. WordPress makes plugins available so designers have an infinite number of possibilities to customize, tweak, and fiddle to their heart’s content. However, the most important goal of any person designing a website or blog is to make it as inviting and engaging as possible so that visitors will remain on the site as long as possible. How long they stay indicates how engaged they are. The longer they are engaged, the more likely they are to become a customer. Plugins can help make the site functional and inviting so that mere visitors are converted into customers. Here, I take a look at a few plugins that work the hardest toward maximizing the on-site experience for your customers. Disclaimer: WPExplorer … [Read more...] about The Best WordPress Plugins to Create a Successful Customer Experience

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