Running an e-commerce website successfully could be a daunting task, especially now, when the competition is at its peak. At every step of the way, you need to put your best foot forward. When it comes to implementing strategies that can boost sales and increase your average order value, cross-selling and up-selling techniques have proven to be the most effective. We’ve collected a list of the best and most popular cross-selling and up-selling tactics that you can implement on your WooCommerce store. But first, let’s brush up on the basics. What is cross-selling and up-selling? Imagine you’re on Amazon, looking at phones. You have a budget in mind, say $600. Before you know it you’ve checked out multiple phones worth $749. That’s because Amazon has subtly up-sold to you an expensive phone. Up-selling is a knack of selling a better-quality product that’s higher in price as compared to the product selected by the customer. But Amazon doesn’t stop … [Read more...] about 16 Proven Cross-Selling & Upselling Strategies to Sky-Rocket Sales in WooCommerce
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Last updated on January 28th, 2019 by Editorial Staff Do you want to build a membership website? For a long time, website owners relied solely on advertising and affiliate revenue to monetize their content. A membership website allows you to make money online by allowing users to pay for premium content, features, and access to the community. You will need a platform that has features for managing users, memberships, payments, etc. Luckily, there are some really great membership plugins for WordPress that make it super easy. In this step by step guide, we will show you how to easily create a WordPress membership site without any coding knowledge. What Do You Need to Start a WordPress Membership Website? Unlike 10 years ago, it’s quite easy to make a website these days. Out of all the platforms and website builders, WordPress makes it the easiest for anyone to build their own membership website and start selling with little to no technical skills. You’ll need the … [Read more...] about Ultimate Guide to Creating a WordPress Membership Site
Data is a huge part of any website. It’s important to know exactly who is reading your content and which topics are getting read the most. These numbers help you plan your content. However, how much can you really trust your website stats, e.g. Google Analytics? The answer should be not that much. Data from three separate UK membership organizations shows up to 78% of website visits are not being recorded in Google Analytics. Initial data discrepancies Year Out Group were concerned their website visitor numbers in Google Analytics have been dropping year-on-year since 2013. This is despite strong search engine rankings and a new website launched in March 2018. The new Year Out Group website is hosted with WP Engine. WP Engine provides detailed analytics on the site traffic based on their log files. These log file stats are processed to filter out non-human requests (e.g. search engine bots) from real visitors – just like Google Analytics tries to do. I compared the traffic … [Read more...] about Why You Can’t Trust Website Analytics
Home / Themes / Divi or Avada: The Most Popular Multipurpose WordPress Themes Compared! By Joe Fylan Last updated: June 26, 2018 If you’re looking for a new theme for your site, there are two options you’ve likely already heard of: The hugely popular Divi, from Elegant Themes, and Avada, the number one best-seller on ThemeForest. Both of these WordPress themes are fully multipurpose, which means, no matter what type of website you’re building — be it a basic blog, a fully featured online shop, or anything in between — using Avada or Divi will give you heaps of different features and options. However, while these are both excellent WordPress themes, there are some key differences — to be sure you’re choosing the right one for your project, read on. We’ll kick things off with an overview of each theme before moving on to comparing their appearance, key features and overall value for money. Let’s get started… Divi Overview Divi … [Read more...] about Divi or Avada: Most Popular WordPress Themes Compared!
A couple of weeks ago, we (re)published our guide to affiliate programs for WordPress. While working on the guide, we also did some research around the most effective and popular commission levels for popular WordPress affiliate programs. Since this sort of information will prove more useful to merchants – or soon-to-be-merchants – than to affiliates looking for things to promote, we figured that we best publish it as a separate blog post. Hence what you’re reading today.So the question is, if you’re about to launch an affiliate program for your WordPress product, what commission should you aim for? Is there a standard/popular commission level?As it turns out, there is: What’s an effective commission level for #WordPress #affiliate programs Click To Tweet How much do WordPress affiliate programs pay out? Payouts for affiliate programs across all industries vary wildly: Amazon’s longstanding and highly popular affiliate program pays … [Read more...] about What’s the Most Effective Commission Level for a WordPress Affiliate Program